Richard Perry
Senior Director
With 40 years’ experience in the healthcare industry including a number of managerial positions in pharmaceutical firms and market research agencies, Richard has detailed knowledge of product development and commercialization, health economics and outcomes, market research and a range of specific disease areas. As a key member of the team that developed Adelphi’s Disease Specific Programmes, he has worked across most therapeutic areas in generating real world evidence and leveraging communication to support market access.
With experience in leading and conducting landscaping, literature and internet-based research projects along with developing impactful evidence-based value strategies. Richard leads our Payer, Pricing and Reimbursement practice, with a focus on optimizing market access for new products and treatments. He has particular experience in conducting Delphi studies across a range of respondent types, diseases and geographies.
Richard’s free time largely revolves around his wife, gardening and keeping three large dogs exercised and entertained. He also has a love for loud metal music and attending metal festivals and concerts (an interest not shared by his wife!).